One of the most common statements in the news today is that the US is a "Christian Nation." So let's take a look at what the founding fathers had to say in the Constitution about religion:

"No religious test shall ever be required as a qualification to any office or public trust under the United States." (Article 6, section 3)

"Every gun that is made, every warship launched, every rocket fired, represents, in the final analysis, from those who hunger and are not fed, who are cold and are not clothed. This world in arms is not spending money alone. It is spending the sweat of its laborers, the genius of its scientists, the hopes of its children." Dwight D. Eisenhower

Replace a regular incandescent light bulb with a compact fluorescent light bulb (cfl)
CFLs use 60% less energy than a regular bulb. This simple switch will save about 300 pounds of carbon dioxide a year. Purchase your CFL bulbs at 1000bulbs.com, they have great deals on both screw-in and plug-in light bulbs.

There are still, believe it or not, areas of the US that have not made recycling a mandate for garbage collection. When I lived in MN, it was a widely accepted fact; in TN, voluntary, an added fee, and only a few participate. Purchase a bin for plastic, brown and clear glass and paper and recycle regardless of what your neighbor is doing. Set a proper example and they may follow.

#1. "Those that have the skill, the will and the til, will be able to market their way through these tough times and end up on the other side with a stronger market share and more powerful brand position."(Gary Lilien, Penn State Research Professor)

The internet is going to experience a major shift between 2010 and 2020; step one was an internet that was deeply disconnected, step two brought linking of pages, and step three is the "big machine" where every idea is linked, and to do that effectively...you have to SHARE your data!

Watch this video by Kevin Kelly: http://www.ted.com/talks/view/id/319

Marketing is NOT having a single mega website that is responsible for driving all of the traffic to your business. That’s 1990’s thinking and it will not work in 2009. Do that and you will lose you current clients, not to mention countless potential future clients.

Patricia Handscheigel in her Huffington Post article of December 15, 2008 describes the singlemost important trait required to be a trailblazer--fearlessness. I would add resiliency as a closely tied second. It does boil down to an unemotional assessment of what is actually occurring in the present vs. mulling over the past or fearing the future.

In a bad economy, the first inclination is cut back on marketing and advertising.

What is nanocasting? Nanocasting is a podcast that is created for commercial purposes. A podcast is generally for entertainment or information, but podcast is a direct appeal to your clients.